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Advertising

PPC Advertising: Changes in Customer Buying Habits

It goes without saying that the world of digital paid advertising has shifted dramatically over the past few years, especially following the impacts of Covid …

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Ecommerce
Marketing

Benefits of Digital Marketing for eCommerce

As shopping malls shut and online options multiply, it’s clear that consumers are moving online, for interactions, business and shopping. During this time of online …

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Wordpress Maintenance Checklist by VCS
Web Design

Keeping Up With WordPress Maintenance

You’ve just created a WordPress website. After months of planning, layouts, copy, SEO and much more, you’re ready to step away from the site and …

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Branding

The Importance of Brand Consistency

Customers need to, at minimum, know who you are before purchasing from you. If you saw one type of logo, for instance, on a website, …

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SEO

Updating Your Google Business Listing

If you wanted to sell concessions at a sports match, where would you set up? In your car? At home? You’d probably look for a …

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Digital Agency

The Rise of Digital Marketing

In 2021, Digital Marketing is a bigger industry than ever. In the wake of the pandemic as millions of businesses have moved online, digital marketing …

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Marketing

Q3 2021 Digital Marketing | What To Expect

2021, as the successor of the apocalyptic nightmare that was 2020, has felt a little surreal for a lot of people. The world is trying …

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Digital Agency

What’s the Difference between UX and UI Design?

Branding and usability are definitely on the rise as businesses take into consideration how to stay relevant in today’s marketplace. User Experience (UX) and User …

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AdvertisingMarketing

TikTok | Social Media Platform Deep Dive | # 1

Social Media is an ever-changing landscape, defining intergenerational marketing strategies and creating new ways to interact with each other. While giants like Facebook, Instagram, Linkedin, …

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mobile responsive website examples
Copywriting

Creating Mobile Friendly Content

It’s no secret that mobile traffic continues to soar. Mobile accounts for 52% of all web traffic and mobile usage typically surpass desktop use, affecting …

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SEO

Tracking Your SEO | Part 5 | SEO Basics

Tracking Your SEO   As we reach the end of our SEO series, here’s a quick recap of what we’ve covered so far: In Part …

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SEO

Backlinks | Part 4 | SEO Basics

Backlinks What are Backlinks?   Backlinks are links from one website to a page on another website. Google and other major search engines consider backlinks …

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SEO

Website Accessibility | Part 3 | SEO Basics

Website Accessibility   Our 5 part series on SEO is seeking to explain the 5 simple steps your business can take to increase your Search …

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SEO

On-Site Optimisation | Part 2 | SEO Basics

On-Page Optimisation   Our 5 part series on SEO is seeking to explain the 5 simple steps your business can take to increase your Search …

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SEO

How Does SEO Work? | Part 1 | SEO Basics

How Does SEO work?   SEO stands for “search engine optimization.” In simple terms, it means the process of improving your site to increase its …

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Marketing

How to Grow Your Email Marketing and Why You Need to

Email marketing is one of the ultimate marketing tools. It builds relationships, closes sales, shares news, reveals specials, provides value and acts as an ambassador …

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Web Design

Why User Experience is Crucial

Today’s consumers are a far cry from the first internet users. They are tech-smart, fast-paced, and accustomed to having their digital needs instantly met. The …

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Marketing

Social Media for Your Business

Our strategic marketing director, Rory Atkinson, spoke with Adam Strong over at the Game Changers Experience last week about digital marketing. More specifically, they spoke …

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Web Design

Websites for the New Year: A Guide

On August 6th, 1991, there was one website. Today, there are almost 2 billion. If the digital space is so crowded, how are you supposed …

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Marketing

Digital Marketing for the New Year

2020 hit everyone hard, both individuals and businesses alike. Headlines heralded breaking news on an almost daily basis, and almost always bad. Thousands of businesses …

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Third culture kids on Branding - Olivia Stoch
Branding

A Third Culture Kid’s perspective on Global Branding

Hi! My name is Olivia. I am a brand management consultant at Visual Click Studio, specializing in content creation, marketing, and social media management. I …

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Why Communication is Key for Your Brand
Branding

Why Communication is Key for Your Brand

Maintain your Brand’s Success Establishing an effective, successful and cohesive brand relies on defining your brand strategy and brand identity. Maintaining your brand’s success relies …

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why is brand identity important
Branding

What is Brand Identity, and Why Do You Need it?

A brand is defined by a person’s gut feeling about a product, service or organization. Sometimes that gut feeling is made organically, but more often …

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Speed up your WordPress Website
Web Design

Easy Ways Speed up your WordPress Website in 2020

Having a blazing fast website in 2020 is an important factor that impacts everything from how Search Engines rank your website, to how users are …

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